Public School District

Marketing

for Communications Professionals

Hi! I’m Lisa Losasso Jackson, and I love marketing for public education and school districts.

I provide trainings, resources, and services to support your school district marketing efforts.

Marketing and School Districts

As a school district communications professional, you know the value of a good story.

First, storytelling is the best way to engage your community. Second, storytelling can connect emotion to a message. And finally, it storytelling can anchor an entire marketing plan.

That’s right! If you know how to tell a good story, then you’re well on your way to success in marketing.

School district marketing can focus on a couple of tactics, like a school newsletter and social media. In addition, it can involve a plan that incorporates all the things like your district strategic plan, branding, and enrollment.

Marketing is constantly evolving.

Therefore, support and training are super important to stay on top of your game. Moreover, collaboration and idea-sharing can save time and energy. I’ve made it my mission to provide trainings, tools, and resources for one-person, small teams, and large-sized departments in a public school district.

Strategy Planning Ideas Tactics Resources

The only school district marketing program that provides communications professionals the best training and tools to achieve goals and succeed in marketing.

Enroll now and get the support you need for the year!

In this digital age there is a lot of information on the web on marketing. Listening to your presentation helped with relating that information to what I do which is market and promote our school district. We are on the right track but there were a lot of tid bits of information that will help our efforts.

It was awesome getting to chat with Lisa. It was an interesting and informative roundtable. Thinking about marketing, PR, and communications as siblings of a sort that have to work together to make the organization successful is going to be a shift, but a crucial one to make. One can never learn too much about how to communicate effectively and further one's goals.

The Creative Brief is a tool I will be utilizing. Thank you for all the marketing information. I was doing a lot of the things we talked about, but it wasn't organized into a plan. Love it!

Sign up for my bimonthly newsletter. I’ll provide solutions, ideas, and resources for you and your team. Happy marketing!